Automated Workflow platforms

Workflow Automation platforms allow users to create and manage automated workflows involving multiple applications or services. They help automate tasks such as sending emails, updating CRM records, or posting social media updates. Workflow automation platforms connect various applications, services, and systems to automate tasks and trigger events. Application programming interfaces and webhooks are essential tools for integrating systems and applications.

Webhooks and APIs

API Request-Response Model Client API Server Request Response Webhook Event-Driven Model Webhook Source Receiver Event Notification

Platforms

Tool NameDescriptionLimitationsDifficulty Level
Microsoft Power AutomateMostly focused on Microsoft Applications.Limited customization for advanced workflows and less integrations Easy
ZapierA handy and straightforward platform for simple workflowsIt requires coding and mainly integrates with AWS services,Easy
MakeCostly and less suitable for extensive workflows complex scenarios may require technical knowledge and debugging skills.Moderate
AWS Step FunctionsAllows developers to build complex workflows integrating multiple AWS services.It requires programming knowledge and mainly integrates with AWS services.Difficult
Azure Logic AppsAzure tool to build workflows, with integrations.More technical setup, a higher learning curve for non-developers, and costs can escalate with complex workflows.Difficult

Zapier

Zapier was created in Missouri in 2011 and moved to San Fransisco. Zapier currently has a 5 billion dollar valuation. As of 2024, Zapier connects more than 7,000 apps and services, enabling users to create automated workflows called “Zaps,” with an impressive 81 billion tasks automated on their platform to date. The company is set to grow with over 2.2 million customers and 310 million in revenue by the end of 2023.

Create a business account in Zapier, and you can use the premium services for free for 14 days.

Create a

Milestone V

Create a business account in Zapier, and you can use the premium services for free for 14 days. Create an account in Buffer.

Follow the step-by-step guide:

Create the automated workflow we made in class, take a screenshot, and brainstorm two more ideas of multistep automated workflows that would be helpful in your company. Create the workflows in Zapier, and send me a link to your creations.

Examples: https://zapier.com/templates, and customer stories: https://zapier.com/customer-stories